AUG 26
BLOG
Singing the Sales Blues
By Rainmaker
How do you feel about your prospecting efforts so far in 2016? If things haven't been as productive as you had hoped, keep reading for some advice on beating the "Sales Slump."
JUL 29
BLOG
Getting Your Prospects' Attention
By Rainmaker
Varying the Medium
If someone sends you a marketing email which you promptly delete without reading, chances are that you're going to delete the next two identical marketing emails from that company/rep as well.
JUN 24
BLOG
People Don't Buy Drills...
By Rainmaker
People Don't Buy Drills Because They Want Drills –
People Buy Drills Because They Want Holes.
I have seen this aphorism (and other similar variations) in multiple blogs and articles recently, and it seems particularly relevant for the B2B Sales Rep.
More simply stated: A tool is only as good as the solution it provides.
MAY 18
BLOG
The Science in Sales
By Rainmaker
ACTIVATE Your Prospects: The Science in Sales
The average American must see hundreds, if not thousands, of signs, advertisements, logos, and various other Marketing attempts EVERY DAY!
MAY 11
BLOG
Rainmaker's New Variable Messaging Process
By Rainmaker
At Rainmaker, we are always striving to improve our customers’ experience. This time, we’ve improved our process as it relates to our VARIABLE MESSAGING.
What is Variable Messaging?
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